About Us
We are a global boutique business consultancy with foundations in psychology and neuroscience. We apply the most progressive knowledge and methods to engage organisations, their people and teams to deliver high performance and impactful results.
Hi, I’m Danica Murphy
I am the Founder of Prism and an internationally recognised expert in the areas of High Performance Team Development, Executive Coaching, Training Design and Facilitation & Strategic Development.
Bio | Psychology graduate from the University of California Santa Barbara, Danica went on to achieve her accountancy qualification with Arthur Andersen in San Francisco. Her deep understanding of the interdependency between business practice and human psychology led her to establish Prism in 2001. She is a highly regarded executive coach and business consultant who has worked with client teams and senior management of blue chip companies both in Ireland and internationally.

Speciality
Danica specialises in facilitating executives and teams to bring business plans to life by engaging, coaching and developing the people who deliver them.
Her client list spans a wide range of sectors including:
Global FMCG manufacturers
Financial services
Pharmaceuticals
Indigenous Irish Food and Agri
Professional membership bodies
High potential/technology start-ups
Publications
Danica has co-authored books and training resources on Myers Briggs Type Indicator (MBTI©).
Public speaking
Danica regularly speaks at conferences on organisational culture and change. To inquire about having Danica speak at your event, please contact us via email.
Membership
The Institute of Directors of Ireland
The Irish Institute for Training and Development
The Association for Coaching
Licenced for
MBTI© Step I & II
Predictive Index (PI©)
Acumen 360
FIRO B
Our Faculty Team
Our Client Engagement & Support Team
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Head of Client Engagement & Operations
Hannah manages and oversees the end-to-end implementation of all Prism training programmes, from inception to final evaluation and ensures seamless programme planning, logistics, administration, coordination and client communications.
She also actively contributes to the design and delivery of our training programmes.
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Strategy & Content Consultant
Makayla is a behavioural science expert with over five years’ experience working in multi-sector consulting. Makayla contributes technically both to consulting client engagements and programme facilitation, as well as internal projects including business development.
Makayla is also responsible for researching and combining relevant information that can help Prism to deliver cutting edge, bespoke recommendations for individual clients.
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Client Engagement & Business Development Manager
Sarah is an experienced programme manager with over 5 years experience working closely with clients from all sectors. Sarah is fueled by a genuine passion for the work that Prism do for their clients, and it shows in her dedication to delivering exceptional standards.
With a background in HR, Project Management, and Business & Marketing, Sarah understands the ins and outs of what makes businesses tick and how to customise programmes to meet client's needs.
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Practice Administration Coordinator
Lorna supports on all Prism training programmes to ensure a best-in-class client experience through an administration that covers planning, logistics, scheduling and coordination.
Lorna works to ensure all programmes are delivered seamlessly and the participant experience is optimised by managing client expectations, communications and feedback.